A Better Alternative to Howdens in Liverpool - 18mm Rigid Units, Direct to Homeowners, Delivered in 10 Working Days.
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Why Liverpool Homeowners Choose SJB Trade Kitchens Over Howdens
Liverpool is a city rich in history, culture, and a diverse range of property styles. From the charming Victorian terraces of Anfield and Wavertree to the modern apartments in the Baltic Triangle and the spacious homes in Mossley Hill, homeowners here demand kitchen solutions that fit their unique spaces and budgets. When it comes to kitchen suppliers, Howdens is a well-known name, but many Liverpool homeowners are discovering the advantages of choosing SJB Trade Kitchens as a superior alternative.
The Liverpool Property Landscape and Kitchen Needs
Liverpool offers a wide variety of housing types, including traditional terraced homes, semi-detached houses, modern developments, and city centre apartments. Many of these properties have kitchens that require bespoke sizing or adaptations to suit older layouts or new extensions. Homeowners often face challenges fitting standard-sized units into irregular spaces, which makes flexibility essential. Neighbourhoods such as Allerton, Aigburth, and Woolton feature homes with charming period features that require sensitive kitchen design to maintain character while updating function.
Howdens Trade-Only Model: Why It Does Not Work Well for Liverpool Homeowners
Howdens operates primarily on a trade-only basis, meaning they sell kitchens exclusively through builders, fitters, and tradespeople. While this trade model can work well for professional installers, it presents a significant hurdle for homeowners in Liverpool who want to have more control over their kitchen projects. Without a trade account or a trusted builder in place, homeowners cannot order Howdens kitchens directly. This often results in additional costs, delays, or compromises on design as homeowners rely on third parties to act on their behalf.
Furthermore, Liverpool homeowners without a dedicated fitter may struggle to access Howdens showrooms or receive detailed advice, as the company focuses on trade professionals. This lack of direct communication can lead to misunderstandings or frustration during what should be an exciting home improvement project.
Why SJB Trade Kitchens Are the Ideal Choice for Liverpool Residents
SJB Trade Kitchens offers an alternative that removes these barriers, giving Liverpool homeowners direct access to high-quality kitchen units without the need for a trade account or middleman. Customers can work directly with SJB, gaining full control over their kitchen selection and project timeline.
One of the standout advantages is SJBs commitment to bespoke sizing and quality construction. Unlike many suppliers who only offer standard sizes, SJB provides 18mm thick backs on all units as standard, ensuring durability and strength that homeowners will appreciate for years to come. Bespoke sizing means kitchens can be tailored to fit tricky corners or older Liverpool homes with uneven walls, making the most of the available space.
Additionally, SJB Trade Kitchens offers a 10-day delivery service, which is especially convenient for Liverpool homeowners eager to complete their renovations quickly. This rapid turnaround contrasts with longer wait times often experienced with other suppliers and helps keep projects on schedule.
Transparent pricing is another key benefit. SJB Trade Kitchens is typically 30-50% cheaper than Howdens, with clear, upfront costs all year round. Liverpool homeowners can budget confidently without worrying about hidden fees or sudden price increases. This affordability combined with quality makes SJB Trade Kitchens a preferred choice across the city.
How SJB Supports Liverpool Homeowners Throughout the Process
SJB Trade Kitchens is not just about selling units; it is about supporting homeowners through every step. Steve from Altrincham is the knowledgeable point of contact, providing expert advice and guidance. While the showroom is located in Oldham, Steve is always ready to assist Liverpool customers by phone on 0161 509 4221, helping them navigate choices and place orders with confidence.
This personalised service removes the need to rely on tradespeople to order kitchens, empowering homeowners to make decisions directly. It also means Liverpool residents can access high-quality kitchen solutions without unnecessary markups or delays caused by intermediaries.
Conclusion
For Liverpool homeowners seeking a better alternative to Howdens, SJB Trade Kitchens offers a compelling proposition. From flexible bespoke sizing and superior 18mm backs to transparent pricing and no requirement for a trade account, SJB meets the needs of the citys diverse housing stock and discerning homeowners. With a 10-day delivery promise and expert support from Steve in Altrincham, SJB Trade Kitchens provides a stress-free, affordable, and high-quality kitchen solution for Liverpool.
Discover how SJB can transform your Liverpool home kitchen project today by calling 0161 509 4221.
Howdens operates on a trade-only model. As a homeowner, you cannot walk into a Howdens depot and buy a kitchen. You need a builder or fitter with a Howdens trade account to order on your behalf. This creates a fundamental problem: you have no direct control over what is ordered, no ability to compare prices yourself, and no direct relationship with the supplier. Your fitter marks up the Howdens price before passing it on to you, and you have no way of knowing what the original cost was.
SJB Trade Kitchens is the direct alternative. Steve Ball sells direct to homeowners – no trade account needed, no middleman, no hidden markups. You deal directly with Steve, you see the real price, and you make the decisions. Many Liverpool customers who have previously used Howdens through a fitter are surprised to discover how much more straightforward – and affordable – the direct supply route can be.
Many national suppliers offer 18mm carcasses but use thinner back panels to reduce weight and cost. At SJB, that is not a trade-off we are willing to make. Every cabinet features full 18mm solid backs – your fitter will notice the difference the second they lift the unit.
| Feature | Howdens Joinery | SJB Trade Kitchens |
|---|---|---|
| Who Can Buy | Trade account holders only | Direct to homeowners |
| Carcass Thickness | 18mm | 18mm |
| Back Panel | Thinner backs (typical) | 18mm Solid |
| Drawer Boxes | Standard drawer boxes | Blum Antaro as standard; Legrabox or dovetail solid oak available as premium upgrades |
| Bespoke Widths | Limited bespoke sizing | Included as standard |
| Pricing | Trade pricing – varies by account | Transparent, consistent pricing all year round |
| Support | Via your fitter/builder | Direct with Steve – 20 years experience |
| Delivery | Via trade account | From 10 working days |
Got a Howdens Quote? We Will Beat It.
Howdens pricing is trade-only and deliberately opaque – homeowners rarely know the real cost. SJB Trade Kitchens offers transparent, consistent pricing direct to homeowners, typically 30-50% cheaper than Howdens retail equivalent.
Send us your Howdens specification and Steve will come back with a like-for-like price. Most customers save significantly.
Frequently Asked Questions
Yes, Liverpool homeowners can order directly from SJB Trade Kitchens without needing a builder or trade account, unlike Howdens which requires a trade professional to place orders.
Absolutely, SJB Trade Kitchens specialises in bespoke sizing that is perfect for older Liverpool properties with unique layouts or uneven walls.
SJB Trade Kitchens offers a 10-day delivery service, ensuring Liverpool homeowners can receive their kitchens promptly to keep renovation projects on track.
Yes, all SJB units come with 18mm backs as standard, providing strong and durable construction suitable for any Liverpool property.
While SJBs showroom is located in Oldham, Liverpool customers can receive expert advice and place orders by contacting Steve from Altrincham on 0161 509 4221.
From Design to Reality: See the Difference
Every SJB kitchen starts with a detailed CAD design so you can see exactly how your finished kitchen will look before a single unit is ordered. Here is what that looks like in practice.

The CAD design produced by Steve before the kitchen was ordered

The finished kitchen installed by the customer — exactly as designed
“Steve is absolutely epic! Really nice guy. 100% genuine and to be trusted. Really easy to work with. Couldn’t do enough and always on hand.
The kitchen was amazing quality and the kitchen looked exactly like the images he produced on his computer. The units came ready built which saved a lot of time! Even if you’re not a joiner it was really easy to assemble and fit.
The kitchen is great quality and a VERY competitive price! 100% recommended! Thank you so much!”
— Scott, verified SJB Trade Kitchens customer ⭐⭐⭐⭐⭐
What Our Customers Say
Request Your Free Quote Below
Already have a Howdens specification or quote from your fitter? Send it to us and Steve will come back with a direct price comparison – usually within 24 hours.
Made to Order and Delivered in 10 Working Days
Rigid Built Cabinets with Blum Soft Close as Standard
Nationwide Delivery Available
SJB Trade Kitchens | Unit N, Central Trading Estate, Coulton Close, Oldham, OL1 4EB
Phone: 0161 509 4221 | Email: info@sjball.uk
SJB Trade Kitchens is an independent kitchen specialist. All competitor names are used for comparative purposes only based on publicly available specifications. SJB Trade Kitchens is not affiliated with Howdens, Wren Kitchens, Magnet, or DIY Kitchens.

