A Better Alternative to Howdens in Newcastle - 18mm Rigid Units, Direct to Homeowners, Delivered in 10 Working Days.


📋 Data Accuracy Notice — All specifications on this page are based on publicly available information as of 2026. We welcome manufacturers to submit updated specifications directly to info@sjball.uk — we’ll update our data within 48 hours. We’re committed to accuracy, and we’re happy to be checked.

Made to Order

Rigid Built

Nationwide Delivery

Blum Soft Close

Why Newcastle Homeowners Choose SJB Trade Kitchens Over Howdens

Newcastle upon Tyne is a city rich in history and character, with a diverse range of property types from classic Victorian terraces in Heaton and Jesmond to modern flats along the Quayside. Homeowners in this vibrant area demand kitchen solutions that match the quality and style of their homes, but also value convenience and cost-effectiveness. While Howdens is a well-known name in kitchen supply, many Newcastle homeowners are discovering that SJB Trade Kitchens offers a superior alternative tailored to their needs.

Local Property Types and Neighbourhoods

The housing stock in Newcastle ranges widely. Areas like Jesmond and Gosforth feature spacious family homes with traditional layouts, requiring kitchens that can be customised to fit unique spaces. Meanwhile, neighbourhoods such as Byker and Fenham have a mix of older terraces and council housing, where homeowners often seek durable yet affordable kitchen options. The Quayside and city centre appeal to professionals living in apartments that need clever storage solutions and bespoke sizing.

This variety in homes creates a demand for kitchens that can be tailored precisely, not just standard sizes. SJB Trade Kitchens recognises this and provides bespoke sizing options to fit every room perfectly, unlike many mass-market suppliers.

Howdens Trade-Only Model: A Challenge for Newcastle Homeowners

Howdens operates on a trade-only basis, meaning homeowners must go through a builder, fitter, or trade account holder to order their kitchens. For many Newcastle residents, this creates unnecessary complications. Finding reliable tradespeople can be time-consuming and costly, delaying projects and inflating budgets. It also reduces control over the process and pricing transparency.

Because Howdens does not sell directly to homeowners, there can be confusion about product availability, lead times, and pricing. Homeowners often find themselves at the mercy of their trade contacts, who may add costs or delay orders. This is particularly frustrating for those who want to manage their kitchen projects independently or are undertaking renovations themselves.

SJB Trade Kitchens Advantages for Newcastle Homeowners

SJB Trade Kitchens offers a clear alternative with benefits that address these common pain points. Here are key reasons why Newcastle homeowners prefer SJB over Howdens:

  • Direct Sales to Homeowners – SJB sells kitchens directly to homeowners with no middleman or trade account required. This means you can order your kitchen yourself, gaining full control over the process.
  • Bespoke Sizing – Unlike standard kitchen suppliers, SJB provides bespoke sizing options. Whether your kitchen space has unusual dimensions or you want to maximise storage, SJB can tailor cabinets to fit perfectly.
  • 18mm Backs – SJB uses sturdy 18mm backs on cabinetry for enhanced durability and a premium feel. This is a step above many competitors who use thinner materials.
  • 10-Day Delivery – Newcastle homeowners benefit from a fast 10-day delivery service, meaning your kitchen arrives quickly without long waits that stall renovation projects.
  • Transparent Pricing – SJB offers clear, upfront pricing with no hidden costs. Many Newcastle customers find SJB to be 30-50% cheaper than Howdens, saving significant amounts throughout the year.

These advantages combine to create a seamless, affordable, and flexible kitchen buying experience. Homeowners in Newcastle can shop with confidence knowing they are getting quality products suited to their homes without the hassle of trade-only restrictions.

Steve in Altrincham and the Oldham Showroom

Though based outside Newcastle, SJB Trade Kitchens offers excellent customer service across the North of England, including the Newcastle area. Steve, located in Altrincham, is available to assist homeowners with enquiries and bespoke requirements. The Oldham showroom provides a convenient location for those who want to see kitchen styles and finishes in person before ordering. Customers can also contact SJB by phone on 0161 509 4221 for expert guidance and support.

Conclusion

Newcastle homeowners seeking kitchen solutions face unique challenges due to the diversity of local properties and the limitations of trade-only suppliers like Howdens. SJB Trade Kitchens stands out as a reliable, cost-effective, and flexible alternative that puts homeowners in control. Offering bespoke sizing, 18mm backs, rapid delivery, and transparent pricing with no trade account needed, SJB is transforming how kitchens are bought and installed in the Newcastle area. Take the stress out of your kitchen project by choosing SJB Trade Kitchens today.

Howdens operates on a trade-only model. As a homeowner, you cannot walk into a Howdens depot and buy a kitchen. You need a builder or fitter with a Howdens trade account to order on your behalf. This creates a fundamental problem: you have no direct control over what is ordered, no ability to compare prices yourself, and no direct relationship with the supplier. Your fitter marks up the Howdens price before passing it on to you, and you have no way of knowing what the original cost was.

SJB Trade Kitchens is the direct alternative. Steve Ball sells direct to homeowners – no trade account needed, no middleman, no hidden markups. You deal directly with Steve, you see the real price, and you make the decisions. Many Newcastle customers who have previously used Howdens through a fitter are surprised to discover how much more straightforward – and affordable – the direct supply route can be.

Many national suppliers offer 18mm carcasses but use thinner back panels to reduce weight and cost. At SJB, that is not a trade-off we are willing to make. Every cabinet features full 18mm solid backs – your fitter will notice the difference the second they lift the unit.

Feature Howdens Joinery SJB Trade Kitchens
Who Can Buy Trade account holders only Direct to homeowners
Carcass Thickness 18mm 18mm
Back Panel Thinner backs (typical) 18mm Solid
Drawer Boxes Standard drawer boxes Blum Antaro as standard; Legrabox or dovetail solid oak available as premium upgrades
Bespoke Widths Limited bespoke sizing Included as standard
Pricing Trade pricing – varies by account Transparent, consistent pricing all year round
Support Via your fitter/builder Direct with Steve – 20 years experience
Delivery Via trade account From 10 working days

Got a Howdens Quote? We Will Beat It.

Howdens pricing is trade-only and deliberately opaque – homeowners rarely know the real cost. SJB Trade Kitchens offers transparent, consistent pricing direct to homeowners, typically 30-50% cheaper than Howdens retail equivalent.

Send us your Howdens specification and Steve will come back with a like-for-like price. Most customers save significantly.

Frequently Asked Questions

Yes, SJB Trade Kitchens sells directly to homeowners in Newcastle with no trade account or middleman required.

SJB offers a fast 10-day delivery service to Newcastle, ensuring kitchens arrive promptly.

Absolutely, SJB specialises in bespoke sizing to fit unique kitchen spaces common in older Newcastle homes.

SJB kitchens are typically 30-50% cheaper than Howdens with transparent pricing all year round.

Customers can visit the SJB showroom in Oldham or contact Steve in Altrincham for assistance.

From Design to Reality: See the Difference

Every SJB kitchen starts with a detailed CAD design so you can see exactly how your finished kitchen will look before a single unit is ordered. Here is what that looks like in practice.

SJB Trade Kitchens CAD design render - Scott kitchen view 1

The CAD design produced by Steve before the kitchen was ordered

Finished SJB Trade Kitchens installation - Scott kitchen photo 5

The finished kitchen installed by the customer — exactly as designed

“Steve is absolutely epic! Really nice guy. 100% genuine and to be trusted. Really easy to work with. Couldn’t do enough and always on hand.

The kitchen was amazing quality and the kitchen looked exactly like the images he produced on his computer. The units came ready built which saved a lot of time! Even if you’re not a joiner it was really easy to assemble and fit.

The kitchen is great quality and a VERY competitive price! 100% recommended! Thank you so much!”

— Scott, verified SJB Trade Kitchens customer ⭐⭐⭐⭐⭐

What Our Customers Say

Posted on Google Google
Fleetkleen UK profile picture
Fleetkleen UK
26 July 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Top service fantastic quality kitchen supplied with fully built units at an amazing price that I’ve not found anywhere else, would highly recommend giving Steve a call, will need his services again very soon.
Posted on Google Google
Naz K profile picture
Naz K
25 June 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Fantastic experience with Steve from start to finish. He designed an amazing kitchen in a small space and truly went above and beyond what I expected. He took the time to listen carefully to my ideas and requirements, and was never pushy throughout the process. His knowledge, creativity, and attention to detail really stood out at every stage. Everything was planned and executed with care, and he made sure even the smallest details were perfect. The end result is a beautifully designed, highly functional kitchen that I’m absolutely thrilled with. I couldn’t recommend him highly enough ⭐️⭐️⭐️⭐️⭐️
Posted on Google Google
Emma Bradshaw profile picture
Emma Bradshaw
13 May 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
After visiting a few "big brand" kitchen places & being absolutely gob smacked at the prices, the pushy salesmen & the amazing "discounts" they claimed were on for "1 week only".... I went searching for a small local business. I found SJB on eBay initially & then popped along to his Instagram account to have a nosey at his products etc. I dropped him a message & got a reply pretty much straight away. I sent our measurements, needs & ideas & Steve got to work & brought our design to life! He worked fast & was extremely helpful. He made changes if we wanted them, he went hunting for a particular handle I wanted (a lot cheaper too as 1 company wanted £12 a handle, Steve found them for just £4) We visited his show room to make sure because we weren't being charged the earth, we weren't getting a cheap / flimsy product. Well we absolutely weren't! We had a slight issue with one of the cabinets being damaged upon arrival, spoke to Steve, who immediately ordered a replacement to be sent. Steve was contactable throughout, nothing was too much trouble, & he's just a genuine nice guy, who runs a fantastic small business. 100% recommend using SJB Trade Kitchens especially over the giant money grabbing companies!
Posted on Google Google
Elizabeth Orbell profile picture
Elizabeth Orbell
21 April 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Steve designed and provided all the quality parts necessary for my fitter to make up this beautiful kitchen. All arrived promptly and any queries were responded to immediately and efficiently. Steve is highly professional and easy to get along with which makes a huge difference in our busy world! I would definitely recommend Steve and will use him on my next build. Thank you !
Posted on Google Google
Scott profile picture
Scott
1 April 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Steve is absolutely epic! Really nice guy. 100% genuine & to be trusted. Really easy to work with. Couldn't do enough and always on hand. The kitchen was amazing quality and the kitchen looked exactly like the images he produced on his computer. The units came ready built which saved a lot of time! Even if you're not a joiner it was really easy to assemble and fit. The kitchen is great quality and a VERY competitive price! 100% recommended! Thank you so much!
Posted on Google Google
Natasha Conway profile picture
Natasha Conway
25 March 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I cannot stress how happy I am with my kitchen from SJB. We didn’t had a great experience with our builder during the renovation of our house however the final kitchen made up for it. SJB offered high quality finishes at quick turnarounds and even made a custom made island which is better than I ever expected. I will be returning soon to SJB for my bedroom wardrobes!
Posted on Google Google
Tina Walsall profile picture
Tina Walsall
12 January 2026
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I came across SJB on Ebay, and contacted Steve. He was very helpful in inviting us to his kitchen showroom to look at the various kitchens. This helped a lot as he was on site to talk us through ideas and suggestions. We chose, what we thought, a relatively priced kitchen as it was for a rental property, but the finished result has been just amazing! It looks so expensive, even the fitter said it was very good quality for a fraction of what other places charge. Steve kindly designed the kitchen, gave us good ideas and was always available on the phone if we ever needed advice. I have never purchased a kitchen without the company providing a fitter as I have always doubted if the kitchen would fit how it should, but this has completely changed my perception. It has been flawless and friends and family have compared it to their much more expensive ones, saying this looks amazing and better than theirs! If you need a kitchen, with a gentleman that goes over and above, SJB is the place to go. You will not be disappointed, the whole process has been stress free thanks to Steve, I honestly cannot thank him enough for all his efforts and kindness. We hope to come back very soon!
Posted on Google Google
James Hunter profile picture
James Hunter
23 December 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I've worked in the building trade for over 20 years, the kitchen supplied by Steven was a better quality then a Howdens or magnet kitchen and also a good bit cheaper. Steven's easy to deal with, everything arrived as quoted no problems no damaged items and on the exact day specified. Would highly recommend.
Posted on Google Google
Alison Gregory profile picture
Alison Gregory
13 November 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I first came across Steve on Ebay last year when I moved into my bungalow and kept hold of his details. Fast forward a year, I checked Google reviews and finally contacted him sending measurements/photos and went to meet him when on holiday nearby. Steve was so helpful and came up with the exact kitchen plan I had in my head, two other companies couldn't do this, despite visiting my home and meeting with them. Took me a while to find a joiner and after lots of emails, Whatsapp messages and calls, I could actually place the order. All delivered to North East Scotland, a few doors followed on as were out of stock, a couple of damaged items replaced and when I needed a corner post and dishwasher door replacement due to longer screws being used in error, Steve was only too happy to send them. It's a very good quality kitchen at a great price and I'm not planning on needing another, but if I did, I wouldn't hesitate on contacting SJB again. We got there in the end Steve, with hard work from my plasterer, joiner, plumber, electrician and flooring guys and I love my new kitchen, so thank you, hard to believe it's the same room ❤️
Posted on Google Google
Jayne Teale profile picture
Jayne Teale
4 November 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
We can’t fault Steve at SJB! The process from sending him a drawing and measurements, to choosing the kitchen cabinets and getting all delivered was fantastic!! No hassle, no problems just smooth running. Thank you Steve 👍

Request Your Free Quote Below

Already have a Howdens specification or quote from your fitter? Send it to us and Steve will come back with a direct price comparison – usually within 24 hours.

Not sure where to start? Just drop your details below or upload a rough sketch or floor plan. I’ll give you a ring to talk through the best layout for your home — no sales pressure, just honest trade advice from someone who’s been in kitchens for 20 years.

Drag & Drop Files, Choose Files to Upload You can upload up to 10 files.

Made to Order and Delivered in 10 Working Days

Rigid Built Cabinets with Blum Soft Close as Standard

Nationwide Delivery Available

SJB Trade Kitchens | Unit N, Central Trading Estate, Coulton Close, Oldham, OL1 4EB

Phone: 0161 509 4221 | Email: info@sjball.uk

SJB Trade Kitchens is an independent kitchen specialist. All competitor names are used for comparative purposes only based on publicly available specifications. SJB Trade Kitchens is not affiliated with Howdens, Wren Kitchens, Magnet, or DIY Kitchens.